With a record number of employees working from home now and for the foreseeable future, virtual events will continue to be the best way to communicate with a distributed workforce. Whether you’re a seasoned pro or brand new to virtual events, a coach can help identify areas of improvement and work with you to achieve your goals. Here’s what to expect in your first virtual event coaching meeting.

Virtual Event Preparation

If you’ve never hosted a virtual event before, preparing for your first can be daunting, but your coach will help make it easier. They’ll work with you to identify and define:

  • ビデオメッセージ戦略
  • Roles and responsibilities
  • 制作要件
  • Location, audience and budget
  • Set look and feel
  • 設備構成
  • コンテンツ即応能力テスト
  • ネットワーク即応能力テスト
  • 不足の事態が起こった場合の計画

A virtual event coach will also provide a simple-to-follow playbook to ensure the process is repeatable for future events.

Executing Virtual Events

Once you have the basics out of the way, it’s time to test your equipment and get ready to go-live. Your event coach will help with:

  • Setup and testing
  • Video and audio review
  • On-camera coaching
  • リモートテクニカルサポート

Remember, just like an in-person event, practice is the most critical element of virtual event preparation. Your speakers and event team need to be familiar with your broadcast equipment, platform and have a backup plan for if something goes wrong on the big day.

Post-Event Analytics

The work isn’t over when the camera turns off. In fact, post-event analysis is critical to the ongoing success of your corporate communications strategy. After your virtual event, your coach will help you:

  • Review post-event analytics
  • Analyze process and execution
  • Operationalize
  • Drive greater adoption
  • Increase viewership
  • Review metrics and KPIs

Understanding how your event performed gives insight into how to optimize future events.

Advanced Virtual Event Coaching from Kollective

At Kollective, we offer a number of advanced workshops to help you take your virtual events to the next level.

企業でのコミュニケーションにおけるメッセージ戦略

「メッセージハウス」構造について学び、発展させ、コミュニケーションに適用します。この構造に基づいて主なパフォーマンス指標を組み合わせます。

導入戦略

役員や従業員によるビデオの導入をコミュニケーション戦略に盛り込みます。

Operationalize Live Event Process

ライブイベントプロセスを確認し、強みや機会を見出します。また、役割や責任を定義し、今後のイベントでも成功を繰り返せるようにします。

ビジネス ストーリーテリング

Learn business storytelling principles and practice storytelling techniques from well-known experts. Half day workshop includes content development work and presentation techniques.

「合格」の基準を学ぶ

Create a data-driven approach to managing executive expectations and define what "good" looks like for your enterprise video content.

Kollective FREE Virtual Event Coaching Workshop

If you’re new to video, getting started with virtual event coaching is easy – and FREE. Kollective offers enterprise organizations with 500+ employees a free one-hour workshop to learn the basics of virtual events. Our team of Enterprise Video Strategists will provide you the knowledge you need to communicate effectively at scale.